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Internet Marketing

Written by  Tuesday, 16 July 2013

internet-marketingWhy should Your Website be among the TOP of Google?

Internet is extremely competitive - but it's worth to compete with Internet Marketing if you have a niche.

In order to succeed with your Website it requires an Internet Marketing Strategy that includes:

  • On Site Optimization.
  • Off Site Optimization.

Internet Marketing Strategy refers to the placement of paid and not paid advertisements in search engines as well as at websites.

An Internet Marketing Strategy should include paid pr. click advertisements text ads in Google and Yahoo, as well as Search Engine Optimization (SEO).

An Internet Marketing Strategy that gives best ROI (Return On Investment).

The Internet Marketing Strategy that gives the best ROI for your Internet Business is using Search Engine Optimization (SEO) in an effective way, in combination with paid advertisements (SEM). Because of the nature of SEO you can find links to your website in search engines like Google (even after the campaign is finished) for a very long time.

Search Engine Optimization (SEO)

An Internet Marketing Strategy for Search Engine's Organic or unpaid search results is very important for internet users because they trust in this results. ( SEO ) Search Engine Optimization means seeking to rise the web site within a Search Engine's Organic Search Results.

The Organic Search Results is often seen as the leading star for internet marketing, because people have a tendency to like those links more than the paid links. However, the number of people buying from your web site will probably be lower when they are coming from the organic search listings than from the paid advertisements.

Backlinks

In order to get high ranking in the Search Engines faster, your website needs an Internet Marketing Strategy for quality as well as quantity Backlinks.These are links from other websites that has a theme similar to your website.

The Search Engines look at these links like votes for your website, and when you have enough quality votes Google rewards it by placing it among the high ranking websites. (Google measures number and quality links as a vote in its algorithm).

Search Engine Marketing (SEM)

An Internet Marketing Strategy with Search Engine Marketing, is promoting websites in the Search Engine Result Pages (SERP), through optimizing the website and making link campagne and paid advertising. The ads in the paid ads appear on the right side of the search results or they're highlighted at the top of search results.

Paid ads can be expensive - especially for the small businesses. Newly started businesses often have problems with resources and are left out. Business owners normally set the price they're willing to pay for the keywords. (the words or phrases that internet users type into search engines.)

Article marketing

Article marketing is writing articles related to products and services in your business. The articles are published online in your website and at article web sites. The articles can be spread around the Internet and re-published.

An Internet Marketing Strategy with Article Marketing can result in increased traffic for your website and promote your products to customers worldwide.

PS! The links in the articles on external websites are considered to be Backlinks to your website.

Social Media Marketing

Social media marketing involves social networks like Facebook, Twitter and LinkedIn and social bookmarking sites like Digg and Delicious.

Different strategy

Social Media Marketing requires a different kind of Internet Marketing Strategy. This strategy involves for example Tweeting, writing on Facebook, writing on LinkedIn etc.

Blog Marketing

Blogging has become a common and easy way of expressing your ideas and thoughts. Blog marketing are also used for companies to spread information about the products and services and building brand names.

Blog Marketing includes posting comments, expressing opinions or making announcements in a discussion forum and can be accomplished either by hosting your own blog or by posting comments and/or URLs in other blogs related to your online products and services.

Banner Advertisement

Banner ads are an excellent way to get your products in front of the internet user. But it doesn't mean web banners should be your only online ad channel. Because the web banners are not useful for all businesses and nobody's really sure what type of businesses web banners are best for.

Email Marketing

Email marketing can help your company keep in touch with all customers and prospects. But there's a big difference between merely adding people to your contacts list and running an intelligence campaign that drives traffic to your website and generates sales.

Don't Spam When Marketing Your Business

Many who are new to email marketing start on the wrong steps, "They 'spray and pray' hoping that someone will ''click and pay''. They get angry complaints and find their emails blocked as spam.

Often companies run under the spam filters, even if they sent to the email lists of supposedly willing recipients.

How we can help you:

  • Our Designers:
    • Designing an attractive website.
    • Designing effective Banners.
  • Our SEO experts:
    • Optimizing the Articles.
    • Optimizing the Images.
    • Building backlinks.
  • Our SEM experts:
    • Making Advertising Campaign.
  • Our Email experts:
    • Making email Campaign.

Ask for a quote for your project.

Take contact with our sales department today for a quote on Internet Marketing Strategy for: Website Design, SEO, SEM or Email Marketing.

Read 7518 times Last modified on Wednesday, 17 July 2013
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Michael Angell

Michael Angell is CEO in Tuna Development Ltd. Michael has more than 16 years of experience with Joomla and SEO. Helping website owners to actually get business from Google and search engines is our passion. Judge us by the results! Not by our words!

Speciality: Web Design, Online Marketing, Online comunication, Intranet.
Languages: English & Norwegian.

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